While monitoring your trends and stats is one of the most important thing you can do to improve your blog, that might become kind of obsession. Not only it takes your valuable time, if you do that too often, at some point it may become one of the conditions of your personal well-being. Your trends go up – you are happy, down – you are upset and depressed. Is that really productive? Are you happier now, when you have one more condition for your mood changes?
I would like to present blogger Vikas Gupta opinion on the topic.
Things Take Time (TTT) and it is one the hardest things to understand while blogging for obvious reasons. Almost all of us at some point of time have watched our blog statistics to get a minute-by-minute idea of how many visits our blog is garnering as analyzed by the various statistics plugins and Google Analytics or StatCounter. It is certainly an enjoyable exercise and one which is hard to resist given the immediate gratification it brings. Here are my views on why worrying inordinately about your blog statistics, hits and blog traffic is not a very good thing to do.
Don’t waste your precious time
Time is money. Many bloggers spend a lot of time watching those stats (often real-time) and getting a lot of satisfaction or tension. More often than not it is tension because everyone wants as many hits as possible and one is rarely satisfied which is normal human behavior. Statistical analyses of your blog(s) once in a while are necessary and desirable but spending a lot of time with it not advisable.
It also gives you tension
You are not getting what you want unlike your rival whose traffic and PR is just shooting upwards! You will only accentuate that painful feeling (aka tension) if you do not control your obsession with your blog’s traffic. Remember, Things Take Time (TTT). Ask any established and successful blogger and they suggest you to concentrate on content and quality more than traffic analyses. Traffic will follow sooner or later. Why torture yourself by thinking about it incessantly?!
You will compromise on quality
Blogging is not just about numbers and hits. If you worry about traffic and blog stats all the time you may end up writing for search engines than human beings. Blog for human beings not for bots. Build your credibility first traffic later. As a matter of fact, traffic is a concomitant of good content and will chase you and your blog though it may take some time.
Slow and steady wins the race
Many successful bloggers today are not fly-by-night online entrepreneurs. They worked hard with their blogs and exhibited a high degree of perseverance. “Between saying and doing many a pair of shoes is worn out,” is a popular Italian proverb. So work more on your blog and less on your stats.
Worrying in moderation is fine
Moderation in all things! As they say you can eat whatever you like as long as it is in moderation. The same sentiments apply here. Do not ignore your blog stats and do not let it get the better of you. Wise bloggers know how to maintain the balance. Be wise and not otherwise!