31 August 2008

Relevance Spirit Freeware to improve Website Competiveness

"PageRank competition" is a sport usually practiced by webmasters. On the other hand, the management of the pages relevance is not considered as important factor. However, the fact is that some websites, presenting a pretty low pagerank, appear in good competitive conditions based on the search engines results. This is caused by their proper relevance on certain keywords.

In this publication we present RelevanceSpirit, a specialized tool to manage website relevance.

Whatever your current pagerank is, or your future pagerank will be, your classification between the results of the search engines depends significantly on the terms used in your pages, of the number of times that these terms are repeated, and in the way in which they figure in your meta tags.

Relevance approach is strengthening a competitive position of the website and might offer even better results on the long term website exposure, in comparison with the pagerank.

This utility was developed to manage and optimize all the parameters which influence your pages relevance. Software is open source, absolutely free and does not require installation.

Developers Website: http://www.rankspirit.com/downloadrseng.php

Direct downloading link: http://www.ziddu.com/download/2060669/relevance_spirit.zip.html

29 August 2008

Embed Documents in your Blog with Scribd

In one of the previous publications Embed Documents in your Blog with DocsToc I have presented the opportunity to embed the entire documents in your blog posts for easy viewing. Now, I had an opportunity to test it myself, but, for some reason, my Blogger editor crashed and refused to accept the code. It is possible that the problem is just temporary, but as all of you “I need it now!” So, I went back on the market searching for the good alternative. And, there it is - I found a good one! It is Scribd!

Scribd is allowing to anyone for free to upload any documents on their website, to view them later with online viewer iPaper, and to share with community members and with anybody you like. Built with Adobe Flash, iPaper will display documents in the same way regardless of whether you’re using Windows, MacOS, or Linux. Your readers no longer have to download files or extra software to view your documents.

You can convert just about any major document format into iPaper, including Word docs, PowerPoint presentations, PDFs, OpenOffice documents, and PostScript files. Supported formats include:

  • Adobe PDF (.pdf)
  • Adobe PostScript (.ps)
  • Microsoft Word (.doc, .docx)
  • Microsoft PowerPoint (.ppt, .pps, .pptx)
  • Microsoft Excel (.xls, xlsx)
  • OpenOffice Text Document (.odt, .sxw)
  • OpenOffice Presentation Document (.odp, .sxi)
  • OpenOffice Spreadsheet (.ods, .sxc)
  • All OpenDocument formats
  • Plain text (.txt)
  • Rich text format (.rtf)

Once you’ve uploaded your documents and converted them to iPaper, you can publish them to Scribd - the world’s largest library of user-generated documents. Scribd documents are indexed by major search engines, so you can broaden your audience and share your creative works with the world.

Scribd’s iPaper document viewer is embeddable in any website or blog. Get your HTML code, embed it in your post, and… see how it looks like:

Read this document on Scribd: Inside Your Computer

27 August 2008

Display Recent Posts on your Blogger Blog

Recently, I have found an opportunity to display certain amount of the recent post of the blog on sidebar of the Blogger hosted blog. If your reader came to the particular article, he might just miss the opportunities to review your other content. So, the developed widget will help you capturing attention of your reader to your other posts.

"Display 10 recent posts" (10 posts represent just default setting, but you can alter the number as you like) widget is a free and can be easily embedded on your Blogger blog. You do not need to know scripting to do so. Just follow the simple steps given below.

Step 1: Go to Add and Arrange Page Elements page.
Step 2: Click Add a Page Element.
Step 3: Choose HTML/JavaScript
Step 4: Copy the following code to the ’HTML/JavaScript’ element.
Step 5 (optional): The red highlight code (var postshow=10) is the number of posts you want to display (Default is 10).
Step 6: Change the default address (http://yourblogaddress.blogspot.com/) to your blog address.
Step 7: Save your changes and review your blog.

Code to be copied from the developer website: http://kanlab.blogspot.com/2007/09/display-10-recent-posts-on-your-blog.html

24 August 2008

Create Free Mobile Version of your Blog and Monetize it with MoFuse

Using smartphones and other mobile devices for Internet search is new and growing trend of the Modern World. Blogosphere is adopting quickly, and there are multiple opportunities for the bloggers to create specific mobile versions for their blogs to make easier for readers to access the data and improve readability. The new service MoFuse is offering free and nice solution for all blog owners to bring their blogs to the portable media in the suitable format. Authors claim that it is not the only reason for opening your account at MoFuse. They list some additional points, that at some extent interacts each other and make this effort more valuable:

  • Making your readers happy... People want to read your blog on the go!
  • Getting new readers... MoFuse will help to promote your mobile blog which will increase traffic.
  • Making some money... Mobile ads will provide you with an additional revenue channel from your blog!
  • Getting smarter... Our analytics let you see information about your mobile visitors.
  • Getting going... More and more of your readers will want your content on their mobile devices!
Signing up to MoFuse is incredibly easy. All you need to do is enter your email and a password and you’re good to go. Creation of 5 mobile blogs and adding mobile badges to them took no more than 10 minutes of my time.

The dashboard is very easy to navigate and the FAQ is pretty good. The first thing you need to do is add your blog feed. All you need to do is add your blog URL and decide what mofuse domain you want (for this blog, I chose a nice address http://blogging.mofuse.mobi/). It’s possible to change this name at a later date as long as the keyword hasn’t been taken away.
After establishing your mobile site, make additional step to monetize it through our revenue sharing program. MoFuse splits the revenue 50/50 with blog owner. All you need to do to enroll is choose which mobile advertising program you want to use on your MoFuse mobile site and enter your ID (I would stick to Google AdSense).

Mobilizing your Blog with MoFuse

21 August 2008

Email Notification from LinkBlip when somebody clicks your link

Your blog promotion is a project. As every project, a constant feedback is required to determine of what is working, and what is not. While many free opportunities are available for bloggers to check statistics, post popularity, and keywords success, sometimes you need to check the effectiveness of a single link and get instant notification, when somebody clicks it. Well-known approach would be to make a short URL at one of the redirection services, where detailed statistics are available. However, this approach, while being quite effective is also passive, since you need to check the stats manually to see the results.

LinkBlip (http://linkblip.com/) offers you even more proactive approach. This free service will send you an instant email notification as soon as link you provided is clicked by someone. This email notification includes the time your readers clicked on the link and their virtual location (the city and state they are in). There service is absolutely free, and does not require registration (definitely, you need to provide your email address, where notification is supposed to be sent).

Note that this simple, but quite effective service for some specific tracking purposes, is currently on sale. Visit it at http://linkblip.com/ and buy, if you are interested.

17 August 2008

Microsoft or Google? Which one is more popular on social sites?

The free, small, online application, presented by SocialScan, might be useful to the bloggers in many occasions. It is fast and does not require registration or code installation on your site or blog. Therefore, you can check not only sites you own, but any other sites on the Web. Knowing popularity of your own sites will help to review and assess the site promotion strategy. Knowing popularity of your competitors will give you one more hint, who you against to is. Just enter the URL, click on submit, and you get immediately results, covering 10 most popular social sites.

To show, how this application works, I made a simple comparison of the popularity between Microsoft and Google.

Image and video hosting by TinyPic

Services are available from the Website: http://www.socialscan.com/

14 August 2008

Spice your Blog with relevant content with Zemanta Plug-in

In the strong competition among bloggers for the reader’s attention, you can spice your blog and make it more fun to read, adding the most relevant and fresh information with free plug-in, offered by Zemanta (http://www.zemanta.com/). Currently available only in Firefox and Internet Explorer, Zemanta’s adds-on provides bloggers with appropriate links to their articles by suggesting related content through words and images on the side.

One of the great things about Zemanta is that it actually scans the web for Creative Commons content, so bloggers will be able to post useful images without the fear of being sued by an angry author.

As stated by the developers, Zemanta can add
  • Fun: it is fun to see your words paired with great links and pictures.
  • Content: Pictures, Links, Articles and Tags
  • Convenience: no more trolling the web for content for your posts.
  • Traffic: links to recent blog posts frequently result in return traffic.
The software is currently available for Blogger, Typepad, WordPress.com, and self-hosted WordPress blogs (2.0 and up).

Download free plug-in directly: for Internet Explorer browser.
Plug-ins for Firefox and other platforms can be downloaded from the developers Website.

11 August 2008

Adding Emoticons to Blog Posts at Blogger

Bloggers, spending some time on the forums and social networks, probably used to emoticons - small icons used to convey emotional content in a message. Did you miss these icons on your blog posts? With these simple instructions, Firefox Web Browser, GreaseMonkey extension, and special free emoticons script, you will be able to introduce this feature to your Blogger blog.

GreaseMonkey is a specific extension for Firefox which enable you to add hundreds of other scripts to your Firefox. You can download and install it from here. After the extension is installed you can download and install the Emoticons script from here.

Now, when you write your blog post, you are able to add emoticons by simply clicking on them. Note, that this option works in compose mode, not in text/html mode.

03 August 2008

Locating Authority Sites for your Keywords with Traffic Marks

Traffic Marks is an absolutely free Web 2.0 service, helping bloggers to find the authority websites for certain keywords.

It is not a secret that “The No.1 Way to Rank on the 1st Page of Google is to Get Incoming Backlinks from Authority Sites”. Traffic Marks is a web-based SEO application that identifies so-called hub sites that usually rank in at least 3 of the top 10 ranking sites for your given keyword.

SEO experts say that just one link from these sites is more secure in getting first page position than 100 different incoming backlinks from unknown websites! Traffic Marks now brings the ability to hone in and pinpoints these authority sites to the home user. And, again, the service is absolutely free.

The full process of successful site utilization can be structured in 4 easy steps:

Step 1: Identify the keyword you want to rank on Google for.
Step 2: Use Traffic Marks to find out what backlinks the top 10 search results in Google have in common.
Step 3: Identify the key authority sites for your chosen keyword phrase.
Step 4: Formulate a strategy to obtain links from these sites to your page.

Definitely, that is just beginning of the process, since you still need to get these backlinks, but at least you know exactly, which Website you need to target, and that is very important for efficient blog or site promotion project completion.

Sign up to start: http://www.trafficmarks.com/


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