11 February 2008

One more way to monetize your blog with PPP

Will 2008 bring the new ways to monetize your Blog? Most likely, yes. So, we should keep our eyes open for any new trends and offerings. There is a quickly expanding array of new advertising services and tools for Bloggers that go well beyond the standard pay-per-click text ads or display ads. Not all of them profitable, not all of them will survive the tough competition. "There’s going to be a lot of new business models in 2008 that are geared toward more monetization," predicted Pete Blackshaw, executive vice president of strategic services for Nielsen Online, the Web analysis unit of the Nielsen Co.

The PPP (Pay-Per-Play) might be a next big thing in the Blogging World. Starting Feb. 1, San Diego-based V2P Communications is offering five-second audio ads, called NetAudioAds that will automatically play when a visitor lands on a Blog or Web site. Publishers sign up for the free service and V2P then lines up advertisers, who bid on rates they will pay to have their ads played on a given Blog. PPP audio ads are contextually related to the web page content where the PPP code is placed. The audio ad is only 5 seconds in length and a website visitor will only hear one 5 second advertisement per visit to any specific web page. PPP works on a bid management system similar to Google AdWords and will compensate publishers like Google AdSense but website owners are promised to get their revenue share with no needs for the visitor’s clicks.

The earning scheme is:

  • 25% of what the advertiser spends on PPP ads installed on your Blog.
  • 5% of what the advertiser spends on PPP ads installed on the Blogs you have referred.
  • 5% of what the advertiser spends on PPP ads installed on the second level of your referrals.

You can get more information and sign in through the link: http://voice2page.com/info/gaa.html

Why am I not signing? May be, I am too conservative, but I personally do not distract my visitors by any striking features, and the audio ad is quite striking. But, I respect different approaches and views, and give you this information, as it might fit your Blog style and improve related revenue stream as well.

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